Words

Revamp your copy

We’ll create tone of voice guidelines and provide you with key messaging so that your words clearly communicate what is unique about your school.
Words

Revamp your copy

We’ll create tone of voice guidelines and-provide you with key messaging so that your words help prospective families clearly understand what is unique about your school.

Use the power of words to get heard

Words are powerful, but tricky to get right. So many schools say the same things and sound alike – failing to inspire and connect with families.

Saying things that truly resonate with your audience and in a way that reflects your personality will get your school’s unique story heard.

We’ll help you get to grips with your copy by creating a toolbox of key messages and tone of voice guidelines, so you can write copy that expresses your school’s personality and values.

What’s included

  • Virtual briefing meeting
  • Desk research
  • Brand personality traits
  • Brand style writing guidelines
  • Copy glossary
  • Key messages
  • Copy re-write for two key pages of your website